Overall the new design focuses on bold colors and adds in 3D elements that appear to have a cell shading style of non-photorealistic rendering.
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Generally, motion graphics for professional sports broadcasts last 3-5 seasons, depending on the broadcaster. Fox, in particular, has been updating most of its sports properties in a more playful, energetic style that removes the previous standardization. The new looks have also prioritized mobile viewing and a younger demographic.
The new design for “Fox NASCAR” brings the coverage closer in line with the network’s coverage of the NFL, adding illustrations of drivers to key graphics. For the NFL package, this move was touted as adding a “video game-like” style to the broadcast and “heroic treatment” for the players.
NASCAR begins its season with an exhibition race at the Los Angeles Memorial Coliseum on Feb. 6. The season-opening Daytona 500 is set for Feb. 20 on Fox.